Wednesday, October 27, 2010

Tweeting celebrities in dash for cash


Australian celebrities are being offered as much as $10,000 for a single tweet endorsing products to their thousands of Twitter followers, say sponsorship experts.

But while the US celebrities like Kim Kardashian, Lindsay Lohan and Snoop Dogg are reportedly already enjoying large one-off payments to promote brands and products on Twitter, the dash for cash is yet to catch on here.

Bruce Kaider, president of Sponsorship Australasia and founder of a sports management company, confirmed that high profile Australian sportspeople were already being approached to endorse products on Twitter for fees of anything between $500 to $10,000 per tweet.

Lindsay Lohan's profile on SponsoredTweets says she will tweet for a $US2985.80 fee, while Khloe Kardashian (sister of reality star Kim) will tweet for a slightly lesser $US2,941. For an extra thousand, advertisers can procure the tweeting services of model Holly Madison.

More info ..... (credit to smh.com.au)

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